Marketing (Definitions) 1 Jul 2020 askpaulesl Welcome to your Marketing (Definitions) This is the process of creating or improving a product.CostSupplyPlacementDevelopConsumeThis is the particular make of a product. People often have loyalty to a specific one.ConsumerProducerDistributerEnd-userBrandA company or brand that supports an individual or team.SponsorDevelopmentResearchServiceProductWhen a company pays to be in the media such as TV or the internet.PublicityProductServiceAdvertisingWhen a company or brand gets media coverage without paying for it directly.AdvertisingPublicityDistributionProductServiceThis is the price of making the product.SaleDiscountCostSupplyReductionWhen a consumer stays with one brand and will not buy another brand or product.DevelopmentDistributionServicePoint of saleLoyaltyThe impression consumers have of a product or brand.ImageDevelopmentConceptionResearchDistributionThis is the place where the consumer actually buys the product.DevelopmentDigitalPoint of SaleDistributionThis is the person who buys a product or uses a service.ConsumerProducerSupplierDistributerSomething we can touch and feel that a company makes to sell.BrandServiceDevelopmentProductThe wrapping or container for a product.BrandDistributionLabelDevelopmentPackagingTo introduce a new product to the market.DevelopDistributeSalesLaunchResearchStudying the needs and preferences of consumers for a particular product.Market researchDistributionDevelopSalesBrandingThe process of delivering the process to the end-user.DevelopmentResearchBrandingInnovationDistributionTime is Up! Published by askpaulesl View all posts by askpaulesl