Pret a Manger (Reading)

Pret a Manger doubles discount for bringing reusable coffee cups

Chain will now knock 50p off prices in bid to help change customers’ habits, with the UK discarding an estimated 2.5bn coffee cups every year


Customers who bring reusable cups to Pret a Manger will be given a 50p discount on hot drinks after the company introduced the measure and said it was hoping to change people’s habits and reduce waste.

The sandwich chain has been offering 25p discounts to customers using reusable cups since 2017, alongside Costa and Starbucks. CEO Clive Schlee said he hoped that doubling the discount would make a difference, following other initiatives to reduce waste such as not using plastic cup stoppers in inner city Pret shops.

On Tuesday, Schlee tweeted: “I’m delighted you can now get 50p off a hot drink when you bring your reusable cup to Pret. I hope this will make a difference.” Last month he said the company was considering the move “to help change habits. It’s well known that ‘reduce’ is better than ‘recycle’.”

Each year, the UK throws away an estimated 2.5bn coffee cups, almost 5,000 a minute. While these cups are recyclable fewer than one in 400 of them are because of difficulties in separating their plastic and paper parts. 

It follows the introduction of a 5p charge on single-use plastic carrier bags, which is credited with driving down how many are used by 85%, and calls to bring in charges on items ranging from plastic drinks bottles to disposable coffee cups.

I am sick of supermarkets selling food in _____ plastic packaging. There is so much waste.
Look at all the garbage on the street. Too many people just _____ their cups and bags.
There are an ______ 3,000 people using our product. We are not exactly sure.
I bought this product because I got a 20% _____.
I always go shopping with a _____ cotton bag so I don’t use plastic ones.

Leave a Reply